Featured insights
Case studies, playbooks, interviews, podcasts, and articles authored, contributed to, or co-created with leading industry brands.
Alex's work has been recognized and featured across partnership, revenue, customer experience, AI, and technology communities.
AWARDInclusive Channel Leader 2026
CRN® recognized Alex Richards as a 2026 Inclusive Channel Leader, spotlighting executives helping create greater equity across the IT channel.
Case StudyPartnerships That Transform Customer Experience
How Adobe and Quantum Metric helped Wyndham accelerate guest journey insight and modernize analytics at scale.
PlaybookTurning Partners Into Revenue Engines
A modern framework for activating channel partners and building sustainable ecosystem growth.
Case StudyPartnering with Adobe to Modernize Customer Journey Analytics
Strategic integration helping enterprise teams accelerate CJA migration, reduce implementation effort, and turn digital behavior into actionable customer insight.
InterviewTurning Signals Into Revenue
Building a partner intelligence system that turns ecosystem data into real revenue opportunities.
PodcastAI, Work, and the Skills That Still Matter
Exploring why AI alone is not the real threat to jobs — and how adaptability, strategic thinking, and human judgment are becoming more important in the next era of work.
PodcastPartner Ecosystems in the Age of Agentic Transformation
Exploring how modern partner ecosystems can move beyond pipeline, connect fragmented technologies, and help enterprise teams turn digital behavior into measurable growth.
PodcastEnablement That Drives Revenue
Why partner education should be measured by business outcomes, not course completions.
ArticleWhat a $1.5 Billion Bet on Agentic AI Means for CX
Analyzing what the Genesys acquisition signals for AI agents, contact centers, and the future of customer experience.
Recognition20 GTM Leaders to Watch in 2026
Recognition for GTM thought leadership across partnerships, revenue strategy, ecosystem growth, and modern go-to-market execution.
PodcastTurning Partnerships Into a Scalable GTM Motion
A discussion on building partner ecosystems with structure, data, metrics, and playbooks that drive measurable revenue impact.
ArticleBuilding Partnerships That Pay Off
Lessons from leading organizations creating scalable and profitable partnership programs.
Press ReleaseGlassbox Launches Global Partner Network
Quoted as VP of Partnerships on the launch of Glassbox's global partner ecosystem for AI-powered customer experience solutions.
RecognitionTop 50 Partnership Executives to Watch 2025
Recognition from leading executives across partnerships, sales, and marketing communities.
Press ReleaseGlassbox Partners with Liquid PC
Quoted on expanding Glassbox's global distribution reach through Liquid PC's reseller and technology partner network.
InterviewThe Power of Your Network in Partnerships
How strong relationships, disciplined partner selection and a balanced ecosystem can accelerate revenue and professional growth.
WebinarWorking Cross-Functionally with Customer Success
Partnership Leaders discussion on how partnerships and customer success teams collaborate to drive retention, expansion, and customer value.
ArticleWhat Partnership Leaders See Coming Next
Predictions from ecosystem leaders on AI, partner programs, revenue growth, and the future of modern go-to-market strategies.
Turning partnerships, AI, and digital transformation into connected revenue.
I write, speak, and advise on how partnerships, ecosystems, AI, customer experience, and go-to-market strategy create measurable business impact — not in silos, but as connected systems for growth.